Exploring key nonprofit insights.

SHOW NOTES:
February 6, 2025 – Episode # 167
2025 Fundraising Outlook 

In this episode of Raise Nation Radio, Sarah Sebastian, Director of Corporate Communications and Steve Lausch, Director of Product Marketing from OneCause join the Raise Broadcast Studio to explore key insights from the 2025 Fundraising Outlook report, based on a survey of 977 nonprofit professionals. The conversation highlights the critical role of events in fundraising, the biggest challenges nonprofits face, and practical strategies to overcome them. They also discuss top priorities for 2025, including donor acquisition and retention, as well as the growing impact of AI in the nonprofit sector. Emphasizing the importance of celebrating small-dollar donors, Sarah and Steve share valuable insights on how this approach can drive long-term support. Tune in for expert perspectives, actionable strategies, and resources to help nonprofits navigate the road ahead.

Smaller dollar donors are driving over half of nonprofit fundraising. Celebrate them. Thank them. Make that extra effort.” — Sarah Sebastian

Episode Highlights: 

  • Events—both in-person and hybrid—remain essential to fundraising success.
  • Nonprofits are focusing on donor acquisition and retention as top priorities for 2025.
  • AI adoption is on the rise in the nonprofit sector, with many organizations experiencing its benefits.
  • Recognizing and celebrating small-dollar donors can drive long-term support and engagement.
  • The conversation inspires nonprofits to embrace innovation and rethink their fundraising strategies.

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Resources:

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