Everything is bigger in Texas, including the bravado, attitude, and swagger. This attitude is brought into the event space with a different kind of auction that encourages bidders to look each other in the eye and dare someone to bid against them.
There’s no anonymity. You know exactly who you’re bidding against and are standing right next to them as you place your next bid.
Included in the Texas auction tradition are: Big Boards. Big Boards are large white boards with a list of special auction items specifically for the big board that are auctioned off with a crowd surrounding the board.
BUT you don’t have to be in Texas to add a Big Board to your upcoming auction.
Let’s dive into the details about the what, when, and how of this strategy—either in-person or online.
Think paper bidding in silent suctions but bigger.
Big Board is at its best when it’s treated as a fast-paced, interactive, and daring auction with bidders all gathered in one space.
Items are typically mid-level items: bigger than the silent auction items, but not quite as big as the live auction.
Once your procure all your Big Board items and its event night, make sure to:
Any ticketed event, auction, or gala is perfect for Big Boards! Big Boards offer something for everyone. Are you:
You can absolutely do your Big Board electronically! If you have a virtual audience at home as well as in-person, this is a must.
Use your mobile bidding software to have guests bid on the Big Board using their phones.
Taking your Big Board online still allows the competition to heat up—it’s hard not to!
There are 3 ways the Big Board typically closes:
Typically, the Big Board has a “last man standing” feel—the last person to place their bid before leaving at the end of the night wins. As with any auction, clearly communicate the end time to your guests.
Ready to execute a Big Board auction strategy? Take a look at these tips from OneCause fundraising experts:
Have fun with it! Guests really get into it and love the break-away from typical auction traditions.
Whether you choose to go electronic, use it for a hybrid event, or for your next VIP reception, a Big Board can warm up your crowd for your program and drive proceeds on those mid-tier items.
Consultant & Event Manager