Evolving Donor Expectations:

Key Findings from the 2022 Giving Experience Study


This webinar qualifies for 1 CFRE credit.

Join us on a five-year journey into the mindset and behaviors of today’s donors.

Be the first to hear insights from our study of 1,026 social donors! This new research uncovers how donor expectations, giving motivators, and intentions continue to evolve as we emerge from the global pandemic. It contains practical strategies any nonprofit can leverage to attract, engage, and retain supporters. As the nonprofit world moves toward recovery, it’s imperative to understand how to unlock generosity and grow your impact with today’s donors.

We’ll explore:

  • How the social giving experience and donor expectations have evolved since our first social donor study in 2018
  • What social donors find most important in the giving experience
  • How to provide options for all donors as events shift to in-person (hint: they still want virtual options!)
  • Best practices to grow trust, ease, and engagement to convert and retain social donors

Hosted by

Sarah Sebastian
Sarah Sebastian

Director of Corporate Communications, OneCause

Dawn Lego
Dawn Lego

Director of Brand Engagement and Channel Marketing, OneCause

Register Today and get ready to

Reinvent the power of your fundraising.