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Brand Slam: How to get a slam dunk with your messaging and content

On Demand

Engagement is the new metric, not clicks. In “Brand Slam”, we will talk about how to turn your nonprofit into a content machine, using technology and social engagement and the rinse, recycle, repeat methodology.

You will walk away with ideas on how to do more with your content, and how to amplify your efforts using technology and your brand’s ambassadors.

Taylor Shanklin, VP Marketing at Pursuant, will share how she scores brand slam dunks, and will showcase organizations making 3-pointers all day long.

Learning Outcomes:

  • Branding fundamentals and takeaways to think about your brand
  • Learn how to take one piece of content and turn it into many
  • How to use technology to build your community and find your influencers
  • Understand the difference between engagement and clicks

Hosted by:

Taylor Shanklin-Tanglewood-Moms

Taylor Shanklin
VP Marketing at Pursuant

 

Kelly Velasquez-Hague OneCause Team Member

Kelly Velasquez-Hague
VP Content Marketing
& Brand Engagement
OneCause

This webinar has been accepted
by CFRE International for 1 pt.