Get the publicity and attention that your organization deserves through earned media.
With a step-by-step pitching process, your nonprofit can be featured in news outlets for free while maintaining meaningful partnerships with local journalists. Former news anchor turned author and nonprofit marketing expert Maria Satira will teach attendees how to use an innovative story-pitching technique that will effectively promote their missions, programs, fundraisers, and events by earning media.
- Identify and develop newsworthy story ideas.
- Pitch a story using the STRONG method.
- Achieve free, earned media opportunities.
- Establish professional relationships with journalists.
Qualifies for 1 CFRE credit
Director, Marketing & Communications, Greenville - Eastern North Carolina Alliance
Dawn Lynn Lego
Director of Brand Engagement & Channel Marketing, OneCause (Host)