The
Peer-to-Peer Fundraising Journey
Keeping Donors Engaged
The new peer-to-peer mantra: Fundraising is a journey, not a transaction.
Successful nonprofits are embracing donor touchpoints to increase peer-to-peer engagement and giving.
The rise of social media, livestream and Facebook, has created a new group of peer-to-peer donors. To attract and convert them in this digital age of fundraising, nonprofits need a plan that taps into their unique motivators.
This guide examines each stage of the peer-to-peer donor journey. Learn insights into peer-to-peer donor motivators.
Download today and unlock new tips to propel your peer-to-peer fundraising:
- Actionable tips to attract new donor segments
- Strategies to motivate first-time donors
- Ideas to build deeper affinity to boost retention
- Best practices to optimize your peer-to-peer fundraising
