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Today’s Social Donors – 10 Facts Every Nonprofit Needs to Know
…Social Giving Social Donors Are Ready to Go Back In-Person Soon eager 1. Social Donors are Eager to Show Their Support Approximately 27% of U.S. adults self-identify as a Social…
Who Are Social Donors?
…Put simply: it’s about using your built-in social networks to engage new supporters and drive more donations. So who are Social Donors? Social Donors give to ticketed fundraising events (e.g.,…
OneCause Research Study Reveals Mindset of Social Donors
…these donors. The importance of an easy giving experience, leveraging social networks, and communicating impact are central to increasing retention and conversion with Social Donors.” Key Findings include: Many Social…
5 Steps to Attract Social Donors
…fully tap into the giving motivators of Social Donors, their social circles and networks. Optimize Recognition for Social Donors While some donors enjoy recognition for their efforts, that isn’t…
In-Person Events are BACK! 4 Tips to Engage Social Donors
…For those curious who social donors are, that’s the name given to supporters who give during ticketed events, occasions, and runs/walks/rides. According to the 2022 Giving Experience Study, social donors…
New Study Finds 37% of Social Donors Gave More This Year Despite Economic Pressures
…in social donors, their expectations of the giving experience, and how young, diverse donors are shaping the future of social giving. “The increase in social donor giving this year is…
Occasion & Challenge Post-Pandemic: 7 Must-Have Strategies for Today’s Social Donors
…60 percent when probed for caring about the mission (all social donors: 65 percent vs first-time donors: 61 percent) and their donation dollars making a difference (all social donors: 61…
Key Findings from the Latest Giving Experience Study: How Social Donors Are Shaping the Future of Giving
…Donors by Giving Type: Facts to Grow Generosity: Navigate and understand the motivations of social giving to engage today’s donors and raise more. How to Engage Gen Z Donors: Download…
Motivating Social Donors: Why Trust is Important to Your Fundraising Success
…Social Donors within the last 5 years (according to the 2018 Social Donor Study and the 2021 Giving Experience Study). While they still remain key drivers of social giving, in…